FLAM
“The EU AI is unlike any law anywhere else on earth”
World’s first major law for artificial intelligence gets final EU green light:
21/04/2024
Great examples of marketing automation software solutions for:
🤵Personalisation
✉️Email Automation
📝Lead Scoring and Nurturing
🔧Channel Optimisation
Using AI in Marketing Automation (in 2024) AI in marketing automation streamlines processes, freeing marketers for strategic tasks. It facilitates personalised content delivery, ensuring cost efficiency and improved ROI. Automation, like AI chatbots, reduces costs by eliminating the need for human customer service agents, leading to increase...
19/04/2024
“I’m B2B, but I’m not just competing with other enterprise software brands. I’m competing with your vacation, I’m competing with politics, I’m competing with your friends.”
Why B2B marketers are advertising more like consumer brands:
Why B2B marketers are advertising more like consumer brands to break through a crowded marketplace Today’s marketing landscape is more fragmented than ever. Like consumer brands, business brands are looking to stand out in a crowded and competitive marketplace, making marketing tactics like streaming ads, influencers and humorous spots more appealing.
24/03/2024
Examples and Case Studies of Successful Community-Based Marketing Marketing
Community Marketing: Strategies to Strengthen Brand Loyalty Discover why community marketing is a powerful tool for brands and uncover how an engaged audience can strengthen brand loyalty and drive business!
17/03/2024
While a third of American adults report being TikTok users, the US has passed a bill to force the sale of the Chinese-owned social media platform.
It’s not just Gen Z. Here’s what TikTok’s user base tells us about a potential ban’s impact. The app skews younger, its users appear more politically polarized, and its user base is changing.
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