DWH Creative

NEWS: 'Ikea Canada’s social-first, creative-commerce campaign Assemble the World, turns everyday items from their catalogue into familiar national flags of a selection of participating teams.' via Creative Review.

Ikea turns furniture into football flags for World Cup campaign Created by Dentsu Canada, Assemble the World reimagines 18 national flags using, turning home furnishings into a playful expression of fandom

NEWS: 'In the run up to England’s opening game against Croatia at the FIFA World Cup 2026, Women’s Aid released The Other Kick Off, a new campaign looking to spotlight the correlation between major football tournaments and domestic abuse.' via Creative Review.

Women’s Aid ad highlights post-match domestic abuse The simple but powerful campaign aims to raise awareness of an increase in abuse during major football tournaments