#KolestonPerfect is the color you can trust, with the formula you can trust 🎨 The 1st and only professional hair color combining: ✅ Uncompromised Color performance ✅ Metal Purifier, anti-metal technology ✅ ME+ dye technology¹ Our Koleston Perfect range is also 100% vegan² and dermatologically tested³ 🌱 #EcoEthical ¹For info on ME+ dye technology consult www.wella.com/kolestonperfect ²excluding Special Bonde ³dermatologically tested for skin irritation – an allergic reaction may still occur – always perform an Allergy Alert Test