CARD Group Research & Insight

Asset repositioning decisions require a deep understanding of how consumers interact with places.

As retail destinations evolve into mixed-use environments, asset managers increasingly need to understand not only how many people visit – but who they are, why they visit, what they value and how perceptions are changing.

Read more: https://card-group.com/beyond-footfall-the-consumer-insight-asset-managers-need-for-repositioning/

What do today’s shopping centre visitors really want?

Consumers increasingly expect convenience, experiences, leisure, food, events and community spaces and all in one destination.

Our latest blog explores why market research for shopping centres is essential for understanding:

- Who your highest value visitors are
- What drives visits and spend
- What shoppers expect today
- How to reduce risk and improve decision-making

We help shopping centres across the UK, Ireland and Europe turn customer insight into commercial value.

Read the blog here: https://card-group.com/understanding-todays-shopping-centre-visitor/