CIRCOM Regional
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Are we stuck in our own media elite bubble? 🤔
"The media elite bubble is funny. That's the group that's the most vocally worried about bubbles in society... but the ironic thing is that they don't even understand that they have their own bubble."
In his sharp and thought-provoking presentation at , Yle's Head of Strategy Mika Rahkonen challenged the media industry to look into the mirror.
Mika's reminder is crucial for the future of public service media: we shouldn't just worry about our traditional credibility, but also about our lack of street credibility among those we are currently failing to reach.
Does this resonate with your newsroom? 🧐
📹 : Antti Eintola, Sanni Isomäki / Yle
22/05/2026
That is a wrap on ! 🙌🏻
The 42nd CIRCOM Regional Annual Conference in Tampere has officially come to a close. Friday’s sessions focused heavily on media transformation and security, covering topics from ransomware attacks with Jan Müller to AI integration in newsrooms with experts from ORF and RTÉ, and the regional audiovisual ecosystem with Film Tampere.
Next up, our delegates are heading out to experience the local culture with a visit to the Moomin Museum and a traditional Finnish sauna evening. 🇫🇮
Thank you to our co-host Yle, the City of Tampere, all the speakers, and the participants for a productive week of shared knowledge. Safe travels home! 👋
📸: Antti Eintola / Yle
21/05/2026
That’s a wrap on an inspiring Day 1!
The first conference sessions are officially over, and what an incredibly rewarding day of shared knowledge it has been.
Next up: the most glamorous highlight of the week! Our guests are now getting ready for the Prix CIRCOM Awards Gala. The red carpet is ready and the excitement in Tampere is real! 🏆
And the inspiration doesn't stop here – after tonight's celebrations, the conference continues tomorrow on Friday with another packed day of sessions.
📸: Senni Nieminen / Yle
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