IH-Connect

In 2022, online communication is one of the leading trends for hotels to succeed in this competitive market.

We collect the latest data and key elements about digital communication for hoteliers: Which communication channel is the most critical one for your hotel❓ How fast your customers expect you to respond to their messages and social posts❓ What actions you could take to deliver a good customer’s experience❓

✍🏻 Here is the conclusion: Firstly, hotels need to understand their customers, define their targeted audience and select the relevant communication channel accordingly. Secondly, response time has become critical as digital users require instant reply. The expected response time depends on the channel. Response time can either make you gain or loose a potential guest. Lastly, measure your hotel marketing performance. With these 3 key factors (channel, time and data analytics), you are in an ideal situation to be competitive and attract more visitors for direct bookings!

⬇️ Read more about 4 Tips Hoteliers Need To Know About Customers Communication Channels - link in comment ⬇️

3 times more hotels plan to invest in technology in 2022 vs. 2021.

Global tourism market will continue to grow in 2022 with a main focus on domestic market. International travel market should slowly come back to pre-crisis level starting with the Middle East destination in 2023 then Europe market being predicted to be back in 2024 and Asia in 2025. Lastly, Chinese tourists are expected to travel back to the global market in 2023 if China government softens the current Zero-Covid Policy by the end of this year.

To prepare hotels for this growing tourism trend, hotels that invest faster in technology, the better hotels engage the future.

🥇 The one who is brave to take the first move, it's the one who bring innovation to the hotel.
📣 Our brand new digital marketing platform IH-Connect is looking for hotels to be our pilots to join this technology transformation. Try it at 0 cost!
❤️‍🔥 Sign up now: https://lp.ih-connect.com/hotel-pilot-sign-up
🖥 Check our website: https://lien.ih-connect.com/7tou