Pentagon Design

Riihimäki is known for its strong glassmaking tradition. We designed a distinctive Glass City identity to strengthen and promote the area’s unique position in Finland.

The Glass City sub-brand is closely connected to the City of Riihimäki’s main brand, ensuring a consistent and effective use across different marketing and communications needs. The Glass City identity was also extended to the international event identity of the Finnish Glass Biennale. The Biennale’s identity has greater freedom to function as a platform for future editions of the event.