Newmedia Creative Technology Studio

The pioneering company in introducing video mapping and dome projections in Europe has done it again. For the first time NEWMEDIA CREATIVE TECHNOLOGY STUDIO introduces the naked eye 3D technique in video projections. Until today it was only used on LED screens such as Times Square, but NewMedia took video mapping to another level.
And in the best canvas: the iconic tower of the Beverly Hills City Hall.
The show can be seen every night from 6pm to 10pm until January 1st.
3D content, +73 million pixels, 240,000 lumens and surround audio. The perfect formula for one of the most beautiful Holiday shows you can see this year in the world.



Credits

Client: City of Beverly Hills
General Production: NewMedia Creative Technology Studio (newmedia.events)
Idea & Concept: Carolina Comas Garcia & Diego De Anna
Creative Direction: Bruce Ferguson, Shaun Madgwick & Carolina Comas García
Production Director: Diego De Anna
Creative Producer: Horacio Bolz
Production Assistant: Sergio Alvarez
Engineering: Yuri Kostengo & Eugene Gruzdev
Programing: Michael Telenchenko
Mediaserver: Screenberry
Equipment rental: Paintscaping
Scaffolding and cover: Scaffold Solutions Unlimited & Stunning Signs
Sound Effects, Mixing & Mastering: Chris Chetland & Huia Hamon

Special Thanks: Mayor Lili Bosse, Vice Mayor Julian Gold, Councilmember John Mirisch, Councilmember Lester Friedman, and Councilmember Sharona Nazarian, Teresa Revis, Laura Biery, Norman Khan (Utopia Worldwide), Hailey Buck and the City of Beverly Hills.

Thanks to the University of Massachusetts Amherst.