Sigrun

On February 20, 2026 I wrote this on a flipchart 👆🏼

PIVOT

Love big launches
I don’t love a big team
I don’t love small groups
I love big groups
I’m excited about women & AI, business
AI-First company...

This was me brainstorming with 3 entrepreneur friends.

My decision after this brainstorming was to close down my programs end of year or latest April 2027. And start fresh.

Then I started to feel uncomfortable about my decision.

On March 9, I had an operation on my arm to remove a skin cancer spot
On March 10, I went to a funeral in Germany
On March 11, I was at a pain clinic to get test injections

That afternoon I was supposed to rest but I was restless.

I felt like a frog in boiling water...
I jumped out of bed.
And designed a new business.

On April 30, 2026 I close down all my programs.
Tomorrow, May 1, I start fresh with new programs.

Everything on the flipchart has been implemented.

Advantage starts on May 1st.

It is for women who want to grow their business - with AI.

If that’s you, comment ‘advantage’ to join before we close doors.

Two months ago, I decided to pivot my €22M business.

Because something changed that will affect all of us.

Here’s what I’m seeing right now:

Most business owners are still using AI like a tool.

To write captions
To summarise notes
Helping here and there

But they’re still doing all the work themselves, that’s the problem.

Because the shift isn’t about using AI faster, it’s about using it to execute your business. And most people don’t know how to do that.

They don’t know:

What to automate
What to keep
What to trust
How to actually use AI inside their business

So they stay stuck in learning mode and continue to get inconsistent results.

That’s exactly why I’m hosting this:

What to Do Now That AI Has Changed Everything
📅 Happening this coming Tuesday, April 28th @ 6pm CEST

Inside, I’m not going to overwhelm you with theory.

Instead, by next Wednesday you will know:

1) what you should stop doing manually immediately

2) what AI should be doing for you instead

3) what your next 90 days actually need to look like

4) whether you need to pivot, or simply adapt

Because it's not about learning AI, it’s about not falling behind while others figure it out faster.

Comment 'ahead' if you want to get clarity on your next move and find out if you need to pivot.