Populus Coffee

Joel Gonzales - Honduras

Bright and sweet natural processed Geisha by Joel Gonzales from Las Vegas, Santa Bárbara, Honduras. Full of delicious flavours of stone fruits, mixed berries and black tea with white floral and sweet herbal undertones.

Joel Gonzales is a true farmer at heart. He inherited lower-altitude farms from his father, where he grew conventional coffee, and over time built an exporting business for bananas sourced from local smallholders. In 2020, he took a bold step into specialty coffee, purchasing a high-altitude farm, Los Gatos, dedicated entirely to high-quality coffee.

Los Gatos sits at 1,400 meters above sea level and is planted with 2 manzanas of Geisha and 1 manzana each of Parainema and Pacamara. The farm experiences cold, humid air that slows cherry maturation. In moderation, this stress pushes the plants to develop complexity, producing coffee with refined acidity and layered flavors.

This region, the producers, and the coffees have a special meaning to Populus, as it’s the place where the idea of working with specialty coffee was born after meeting the people, seeing how specialty coffee can be traded directly and tasting these coffees.
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