Brain Propaganda

Engagement in video and audio narratives: contrasting self-report and physiological measures Stories play a fundamental role in human culture. They provide a mechanism for sharing cultural identity, imparting knowledge, revealing beliefs, reinforcing social bonds and providing entertainment that is central to all human societies. Here we investigated the extent to which the delivery medium....

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Kellogg's Works With Accenture For VR & Eye Tracking Merchandise Plan - VRScout Share TweetKellogg’s see’s 18% bump in sales through VR marketing research. The next time you’re shopping looking at items neatly stacked on shelves in every aisle – some high, some low, some with promotional signage – take note that where supermarket employees place these products isn’t...