CLOU architects
27/11/2025
SOCIAL CIRCLE at Vienna Design Week 🔴
This autumn, we joined Vienna Design Week (Sept 26–Oct 5, 2025), one of Europe’s longstanding design festivals. It drew diverse perspectives, and the discussions we had there still echo.
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We presented SOCIAL CIRCLE—a suspended rotunda built from 400 panels. Stepping inside surrounded visitors with our architectural projects, like a living archive. It highlighted those moments when design connects people, from initial models to lived-in spaces.
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Panels were organized by dopamine colors, creating a spectrum that guided movement through the circle. Drawing from KonMari principles, it turned our work into a unified landscape, showing how color influences mood, rhythm, and atmosphere. Visitors shared how it evoked energy, optimism, and clarity in architecture.
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The installation became a spot for pause, reflection, and conversation—on cities, communities, and shared environments. We connected with curious attendees exploring how architecture fosters human bonds, creativity, and well-being. Those rotunda talks left a mark.
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Thanks to Vienna Design Week for the invite and warm welcome. We left with fresh ideas, new connections, and a stronger sense of design’s role in uniting people.
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Photography credits: (c) VIENNA DESIGN WEEK/eSeL.at/Joanna Pianka, Robert Puteanu, Sarah Tasha, Marija Šabanović, Marisel Bongola, Joanna Pianka, Sandy Anghie
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