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01/15/2023

How can your construction company benefit from retargeting their previous customers?

Increased customer engagement: Text messages have an open rate of up to 98%, which means that you can reach a large portion of your old customers quickly and easily.

Improved customer retention: By reaching out to old customers, construction companies can remind them of their services and encourage repeat business - especially with promoting an exclusive offer or discount.

Targeted marketing: Construction companies can segment their customer list and send targeted text messages to specific groups, such as customers who have had a kitchen remodelling job, bathroom remodelling, etc.

Cost-effectiveness: Text message campaigns are relatively inexpensive (a cent or two per text, at most) compared to other forms of marketing, making them a cost-effective option for construction companies.

Lead generation: You can use text messages to generate leads by including a call-to-action in the message, such as a link to a landing page where customers can schedule a consultation.

Time-saving: Automated text message campaigns can save your construction company time by allowing them to schedule messages in advance and contact a large number of customers at once.

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