Amplifii

In partnership with TEPP/Level Up Workshops, Amir Jaffari of Video Agency and CEO of Amplifii will be hosting a workshop called Digital Marketing 202: From Traffic To The Sale. The workshop will be on Tuesday July 14th (6pm-9pm) at the Ryerson Student Life Centre.

Register here: http://bit.ly/1RlDTkH

In this workshop, we will teach you how to:
- Use the 4 psychological triggers proven to connect with your prospects and clients at a deep level
- Get millions of views for your YouTube channel with no advertising budget
- Create a systemized content strategy so you never freak out about what to post this week
- Generate 10-50 leads a day with YouTube and Facebook ads, predictably
- And much more!

Here is a sample of what Amir and Nehal have done for our clients:
- Drove 100,00 YouTube views and increased sales by $12,000, all in less than 8 hours
- Grew a YouTube channel for science experiments from 0 to 8.1MM views without a single penny in YouTube ads
- Acquired 421 leads for a local gym leading to over $12,000 in revenue the following week
- Generated 214 webinar registrations in 5 days (at less than $5/lead)
- Brought in 150 leads for a coaching program at $1.78/lead

Register here: http://bit.ly/1RlDTkH

Digital Marketing 202

A high performing website can mean a lot of different things for different businesses. Here is a 4 point check list you can implement today to increase the performance of your website:

1) A concise elevator pitch.

Go to your website and ask "If I didn't know what this company did, could I easily find out in less than 3 seconds?"

Go to your competitors' websites and do the same exercise.

You will be surprised there are clear explanations of exactly how an organization can help you.

2) A call to action.

What is the one or two activities that a prospect can do on a website that will lead to more revenue for your company?

Is it to pick the phone?

To submit a form?

To make a purchase online?

Define the highest leverage activity and make it easier for the prospect to complete that activity.

3) Testimonials.

Customer experiences go a long way. Are testimonials clearly visible on your website?

Depending on your business and the types of clients you have, collect testimonials that address different segments of your market. This way, each testimonial resonates with a wider audience.

Would you be surprised to learn that only 22% of B2B marketers use print newsletters?