Good Kids

New Yorkers have seen it all.
Now’s your change to show ‘em something they haven’t seen before.

Our own Steve Rock is joining the New York Festivals Shortlist Jury this year.

Official entry deadline is April 23rd.
www.newyorkfestivals.com

What’s the first thing we notice at an event?
For ; It’s the energy. Always the energy.

was happy to weigh in with alongside peers at and other shops on what separates a forgettable room from a truly magnetic one.

Spoiler: it’s not the budget, the step-and-repeat, or the QR codes.

It’s how the space feels the second you step in.
😎What do you think makes a great event? 😎

Thanks for the mention
Full story here:
https://www.bizbash.com/event-production-planning/what-event-profs-notice-first-when-they-walk-into-an-event

It was a pleasure to weigh in on the future of events with the homies at .

“I want to trade gimmicks for real magic. Too many events right now feel like bad theater—loud, expensive, and instantly forgettable. ... At , we believe every customer is just one great experience away from becoming a brand evangelist. That kind of loyalty isn’t bought with hype. It’s earned through moments that surprise, delight, and connect on a human level. Whimsy matters. It’s not fluff. [It’s] brand strategy built to wow. The most effective events in 2026 will be the ones that spark wonder and leave people saying, ‘I didn’t expect that, but I’ll never forget it.’”

Thanks for the write up, fantastic clients and partners like and who see the value in going BIG, and to the Good Kids who strive for maximum whimsy

Read the full article at bizbash.com featuring fantastic insights and forecasts from other event other professionals like .kjr .in

from other event other professionals
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