ADPR Inc.

In the spirit of Pride Month, I’m highlighting a few of my favourite LGBTQ+ Social Media Accounts to have on your radar.
 
From LGBTQ+ news outlets to a LGBTQ+ Canadian media personality heavy hitter, keep reading or swipe through, to see who I’m really enjoying in my feed!
 
is celebrating 40 years of sharing stories, perspectives and issues affecting the LGBTQ+ community. I follow them for news stories, reality show recaps and travel tips. 
 
Head to for LGBTQ+ news, pop culture stories and a whole lot of fun! My go to for new tracks and their Pride 50 features. 
 
has been in the media scene for decades as an active part of his community, using his voice and media knowledge to help share important LGBTQ+ stories.
 
is a Two-Spirit Dene First Nations Multidisciplinary Artist who educates and entertains audiences worldwide. If you want to laugh and learn, then Chelazon is a must follow. IMO, she’s on her way to becoming a legend.

To recognize National Indigenous Peoples Day, I am thrilled to have a guest blog from a very special person/artist/activist, .

We met during Season 3 of Canada’s Drag Race and I could tell right away they were intelligent, talented and funny as hell. Sidebar: I highly recommend you give them a follow on Instagram and TikTok.

Chelazon is a two-Spirit Dene First Nations Multidisciplinary Artist. Through Drag, stand-up comedy, and social media content creation, Chelazon uses their influence to educate and entertain audiences worldwide.

In our latest blog (at link in bio) Chelazon speaks about their experience being a Two-Spirit person, the history and what it means in modern day.

By deepening our learning about topics like these, allies can be more informed and supportive all year long, not just during Pride month.

I encourage you to read their words to learn more about the beauty of the Indigenous identity.

Are you a professor of academic looking to stand apart from your peers?
 
The world of academia can be fiercely competitive, whether you’re vying for a coveted tenured position, a speaking opportunity at a major conference or a research grant, but one way sure-fire way to make your mark is through PR.

There are a number of benefits and advantages, like influencing tenure and promotions, building an audience for a future book release, helping land speaking opportunities and consulting gigs, supporting grant and funding applications, offering negotiating power and so much more.

So here’s how to build your profile through PR:

1️⃣ Carve out your niche.

2️⃣ Simplify complicated ideas.

3️⃣ Share results as bite-sized findings.

4️⃣ Coordinate with your institution’s head of communications, public relations or media relations teams.

5️⃣ Make media a priority.

If you want to stand out in the academia community, read our full blog at 🔗 in bio.

Are you harnessing the power of LinkedIn to market your business? Long gone are the days when LinkedIn was considered a stuffy corporate platform. Today, it’s a game changing tool that counts more than 700 million professionals worldwide among its members – a targeted audience of business leads who are eager for engagement.

This powerful database of business leaders and industry players is the perfect platform for small business owners and entrepreneurs to elevate their brand presence, expand their network, generate new leads, forge new partnerships, and drive tangible business growth.

If you aren’t active on it already, this is your reminder to revitalize your social media strategy to include a renewed focus on LinkedIn.

Need a little help to get started? We’ve got you covered! Featured this week on the blog is a guest post from social media guru and CEO of .media, Corey Brausch Hurley.

From perfecting your profile, to engaging your network to participating in industry discussions and more, Corey’s tips and best practices will help elevate your LinkedIn marketing strategy.

“Traditional media is dying.” Have you heard that one, lately?

I would say that traditional media and PR are actually evolving. And while yes, some of what I used to do doesn’t apply anymore, there are still a lot of new, exciting ways that PR can work for you. Let’s call it an evolution.

Check out my Then vs. Now list below.

Do you remember some of these? A special shout out to my first Blackberry that made me feel cool. .

As a business coach, you help build successful enterprises. You are the unsung hero behind the scenes who is building the strategy and equipping your clients with the tools to execute it.

It’s a career path that focuses a lot of time and energy on guiding others towards attaining their goals. It’s no surprise that when your focus is on helping other people, it can be way too easy to put off promoting your own business.

PR can help demonstrate your credibility, position you as a leading expert in your industry, and drive awareness among potential new clients.

We know you’re busy helping others succeed, so we’ve pulled together a few tips to help you get noticed:

➡️ Carve out your niche
Do you offer something no one else does? Do you have a high success rate among your clients and what data can you offer to support your claims? Be sure you know what sets you apart before you start pitching.

✉️ Submit an op-ed
A well-crafted op-ed written about a timely and relevant topic is a great way to share your expertise and get noticed. Keep your eye on relevant breaking news where you’re able to contribute to the conversation.

📝 Write an expert column
Contributing an op-ed or two is a great way to lay the foundation to pitch yourself as a regular columnist for a local newspaper or business publication. Having published articles in respected publications adds to your credibility.

👥 Book a guest spot on a podcast
There are so many great podcasts in the business space and beyond. Many attract a large audience. Identify how your expertise can fill a gap in the conversation. Knowing what they’ve discussed previously to ensure you’re not missing an opportunity to be featured by pitching an irrelevant angle.

🎤 Start a podcast
Starting your own podcast is a great tool to drive awareness of your coaching. It’s a great way to offer proof of your expertise to draw in new clients.

Looking for more tips? Sign up for The ADPR List.
Link in bio!

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As a business coach, you help build successful enterprises. You are the unsung hero behind the scenes who is building the strategy and equipping your clients with the tools to execute it. It’s a career path that focuses a lot of time and energy on guiding others towards attaining their goals. It’s no surprise that when your focus is on helping other people, it can be way too easy to put off promoting your own business.
PR can help demonstrate your credibility, position you as a leading expert in your industry, and drive awareness among potential new clients.
We know you’re busy helping others succeed, so we’ve pulled together a few tips to help you get noticed:
➡️ Carve out your niche
Do you offer something no one else does? Do you have a high success rate among your clients and what data can you offer to support your claims? Be sure you know what sets you apart before you start pitching.

✉️ Submit an op-ed
A well-crafted op-ed written about a timely and relevant topic is a great way to share your expertise and get noticed. Keep your eye on relevant breaking news where you’re able to contribute to the conversation.

📝 Write an expert column
Contributing an op-ed or two is a great way to lay the foundation to pitch yourself as a regular columnist for a local newspaper or business publication. Having published articles in respected publications adds to your credibility.

👥 Book a guest spot on a podcast
There are so many great podcasts in the business space and beyond. Many attract a large audience. Identify how your expertise can fill a gap in the conversation. Knowing what they’ve discussed previously to ensure you’re not missing an opportunity to be featured by pitching an irrelevant angle.

🎤 Start a podcast
Starting your own podcast is a great tool to drive awareness of your coaching. It’s a great way to offer proof of your expertise to draw in new clients.

Looking for more tips? Sign up for The ADPR List.
Link in bio!

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