I FEEL Beautiful

🇨🇦 You asked (and asked, and asked...), and here we are: Simply Posh Cosmetics is landing in Canada! 🇨🇦

The two newest palettes, Strawberry Picnic and Lavender Fields, are now available at I Feel Beautiful 🍁 We can’t wait for your looks with these beauties, and we plan to expand the variety over time.

Now, our Canadian indie makeup lovers, tell us everything: have you tried Simply Posh before? Do you have either of these two in your stash, or is there another product from the brand you have your eye on? 🍓

🌈The Arch of Color collection from bellabeautébar®️ Cosmetics is here!

The centrepiece is a 36-pan all-matte rainbow palette that runs the full spectrum: soft pastels, near-neons, true brights, jewel tones, and deep darks, from yellows through berries, teals, and indigos. It is a refillable magnetic palette with a mirror in the lid and a Y2K sticker-collage cover, and the pressed pigments work on eyes and face. There is also the Arch of Color highlighter, a pearly white multichrome that flashes pink, blue, green, and gold as the light moves. Rounding out the collection: two new Arch of Color shades of the Dream lip sparkle balm, Sunshine and Daydream 💋

The Sparkle Veil multichrome mascara toppers are in too ✨ Five shades (Moonprism, Blood Opal, Astral Bloom, Cosmic Chlorophyll, and Lunar Petal) that layer over any mascara for an iridescent shift, and the same formula doubles as a brow gel or liner.

A batch of restocks landed with the same shipment:
✨ Coalescence palette
🌸 Pastel Garden palette
🖤 Morally Grey palette
💫 Dark Dreamscape highlighter

Which side of the rainbow do you reach for first, the soft pastels or the deep jewel tones? And if you already keep a mascara topper in rotation, do you wear it on lashes or sneak it onto your brows? ✨

🌿 A lot landed from Question Beauty, the New Zealand brand built around multichrome.

✨ The two newest launches lead it off. Garden of Iridescent Wings is Chapter 4 in their collectible palette series, a garden after dark where iridescent beetles catch the moonlight and every petal carries a colour shift: ten pressed pans in luminous blues, greens, and golds, five of them colour-shifting multichromes, with lid art by a New Zealand artist. 🪲

Alongside it, the multichrome eyeliner pencils in five colour-shifting shades: Pearl Keeper, Oceanic Symphony, Bronze Mirage, Playful Spring, and Jungle Mirage, soft in everyday light and brighter in sunlight, doubling as a shadow base or graphic accent. 🖊️

The rest is new to our store: eleven multichrome loose pigments, with the much-requested Silver Mirror, True Holo, and Holo Petal among them, plus the Gel and Black primers that grip and deepen those shifts, the Mixing Medium that turns any pigment into waterproof liner, and the little Mixing Palette to blend it all on. 💜 A lot of playground here for summer looks. 🌞

Which one is more you: the ready-to-go ease of a palette, or the open-ended freedom of loose pigments and pencils you mix, prime, and draw with however you like?

🍄 The Psilocybin collection from Blend Bunny® Cosmetics is here, and it is a whole world. The 30-shade eyeshadow palette is built around mushroom nymphs, earthy soil tones and forest greens on one side melting into coral and psychedelic brights on the other, silvery sparkles running through, with cover art painted by Aubrie.k | 🖼️ Designed alongside pro makeup artist jordan liberty , the collection also brings two Masterclass cheek palettes and three lip pieces.

🍐 You might have been waiting for this restock even more. Rotten, our best-seller, is back: the Mei Pang collaboration, twenty avant-garde mattes in nasty but perfect shades of mold, pale blues, moldy greens, rusty oranges, mustard yellow, and the most perfect deep red.

More from the Masterclass range, also back:
🤎 Structure palette in Fair/Light
✏️ Bloodline colored pencil
💋 Body Talk lip glaze

Which one were you waiting on, the new Psilocybin collection or the return of Rotten?

🌲 And finally: The Huldra eyeshadow palette by is here! Inspired by the forest spirit of Nordic folklore: 20 pans of earthy neutrals, blendable mattes, and sparkly shadows in greens, plums, and golds.

🖤 Launching alongside it: Half lashes. They sit on the outer corner for lift and definition without committing to a full strip. Three styles: Stealth Wealth for natural, lightly flared volume, Office Siren for dramatic criss-crossed volume, and Whimsigoth for a wispy clustered look on a clear band. Faux mink, hand-crafted, reusable up to 15 times, and there is a collection box with all three.

📦 The same shipment brought restocks: Paisley Hoot palette, Succulent Dew and Agate Temptation, plus the Evocative silk blushes, Evocative lip liners, and a variety of brushes and tools.

I can never resist green in palettes 💚 How about you? Do greens and plums make it into your eye looks? And do you wear false lashes at all?

⚙️ The second of yesterday’s shipments is up on the site: the Hardware collection by . Five lip and eye pieces built around industrial metals and concrete greys. 🔩 Chrome Menacing Metal lipstick is a mirror-like silver metallic. Concrete Menacing Cream is a muted grey-beige taupe with an industrial edge. Steel Satin Sorcery liquid lipstick comes in a cool steel grey, and Gunmetal Ghoul Glaze is a balm-gloss hybrid with a glassy shine. Mercury Menacing Metal liquid eyeshadow rounds it out, a molten silver shimmer.

💋 The same box brought back Lore and Eternal, two shades from the Menacing Creams collab with : the moody blue-grey and the vampire red.

Are you adventurous enough for a grey lip? Satin finish or high-impact metallic shimmer? Or are you keeping to classic nudes and reds? ❤️

🤫 We kept a secret: yesterday’s sneak peek showed two shipments being unpacked, but there was a third one hiding just off camera. The shipment has landed at last!

💨 Silent but Deadly is finally here after a long wait: this year’s April Fools palette, 15 pans of airy pastels and brights grounded by deeper tones, in smooth mattes, high-impact shimmers, and dimensional sparkles. Surprisingly wearable for something inspired by a fart (their words).

🌃 Into the Night has returned to the Glaminatrix lineup, and it is in our store for the very first time. Twelve pans of glowing neons, smoky mattes, dazzling metallics, and multidimensional sparkles.

🔥 Bonfire and 💩 Tones of Turd are also back. You kept asking about these two, and we heard you: the campfire colour story and the original April Fools palette are back on the site.

Do you own any of Glaminatrix’s April Fools palettes already? And have pastels been making it into your summer looks? ☀️

✨📖 The new Chrome book vol.3 from is freshly in. Twelve intense, reflective sparkle shades, several of them split-pan for an even wider variety, plus three earthy mattes to ground them 💖

Two bestselling palettes are back as well. 💎 Broken Jewels returns with its 16 jewel-toned shades, and 🍂 Fearless Holiday is back too, 20 shades that move from autumnal warmth into winter shimmer. 🔔 If you had restock alerts on, you may have spotted these two over the last couple of days.

How is your Chrome book collection coming along, is vol.3 the one that completes the set for you? ✨

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❄️ If you had the Notify Me alert set, you already know the restock landed, and a lot of you shopped it over the weekend. For everyone else, it is all on the site now. 📦

The Silver and Cold eyeshadow palette is back, and this was the one most of you were waiting on, a cool icy colour story with the shifty finishes Dieverune is known for. 🌿 Bizarre Botanicals is restocked too, the whimsical plant-fantasy palette. 👁️ The Silver and Cold mascara returned in Lavender, and ✨ the Drop and Fanged Flora highlighters came back in limited numbers.

Is Silver and Cold already in your collection, or is this the restock you have been holding out for? And do you reach for a coloured mascara like the Lavender, or keep your lashes classic?

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