Insightrix

TEAM SPOTLIGHT - ERYN WELCHER 🌟

Hi everyone! I'm Eryn Welcher, Marketing & Growth Lead at Insightrix Research. I joined Insightrix in 2022, and since then I've grown into the role alongside a talented team while supporting the company's marketing and business development efforts. My work focuses on connecting organizations with research that drives real decisions, from managing campaigns and social media to supporting proposals, content, and client outreach. One of my favourite parts of the job is turning complex information into messaging that feels clear, engaging, and approachable.

What I enjoy most about working in market research is the balance between strategy and creativity. Every project, campaign, and conversation is different, which means there's always something new to learn. I especially enjoy collaborating with our team to bring ideas to life and help showcase the impact research can have for organizations and communities across Canada.

Outside of work, I stay busy keeping up with my kids and all of their activities. I also love staying active through spin classes, yoga, and coaching soccer, and I'm proud to serve on my local recreation board and stay involved in my community. I enjoy being part of a team, staying energized, and finding meaningful ways to connect with others.

I'm grateful to be part of the Insightrix team and to work somewhere that takes seriously both the quality of the research and the people behind it!

Holiday shopping in Saskatchewan isn’t about excess. It is about confidence, value, and smart choices.

Our newest research shows:
• Why earned trust matters more than ads
• How social and digital channels support decision-making
• What brands must do to connect with savvy consumers in Saskatchewan

Access the Saskatchewan Shopper Intelligence Report now:
https://insightrix.com/the-saskatchewan-shopper-intelligence-report-2025/

Rider Nation, the moment we’ve waited 12 years for is finally here.

The Saskatchewan Roughriders are officially on their Grey Cup run, and Insightrix is proud to stand beside them as their Official Research Partner.

From fan insights to community engagement, we see firsthand how powerful Rider pride truly is, and this year, the momentum is undeniable.

Let’s rally behind our team as they take on Montreal in the biggest game of the year.

Go Green, Go!

Interested in a chance to win a $150 gift card?
PEPP's member satisfaction survey is open today!

Each year, we invite our members to share their thoughts through our annual survey.
Why? Because it helps us understand what we're doing well and where we can improve.

For a chance to win one of three $150 gift cards, simply complete the survey in the email from our research partner, Insightrix, and you could be one of the lucky winners -- it's that easy!

Insightrix will start sending out email invitations today, but be sure to complete it right away as the survey will close once we have enough responses!