Symetris

Exciting times at Symetris following our insights from Config2024! Two standout sessions really hit home for us: the innovative redesign of .com and the strategic overhaul United Airlines undertook with Figma Here’s why they matter:

▶️ Global Reach, Local Touch: Just like BBC's approach to crafting connected, contextual experiences across diverse markets, we at Symetris strive to ensure our designs resonate on a personal level while serving a global audience. Each project is a balancing act of user needs and brand identity, tailored to specific cultural nuances.

▶️ Seamless Integration: The journey of United Airlines to incorporate Figma mirrors our own commitment to leveraging cutting-edge tools to enhance collaboration and efficiency. Seeing their success reaffirms our belief in the power of robust design systems that are not only visually stunning but supremely functional.

These stories of design excellence push us to think bigger and dive deeper into the intricacies of our craft. We are motivated to not only meet the expectations set by global leaders but to exceed them, ensuring every design from Symetris isn’t just functional but memorable!

Stay tuned for the full recap this week!

Last day of our WAQ 2024 series, but the learning doesn't stop here! 🛑✋

Day 5 and we want to highlight the digital storytelling session by Bruno Cloutier, co-founder and Creative Director at Principal, who discussed how to bring cultural brands to life on the web by leveraging the language of identity. His focus on genuine digital storytelling is crucial for creating meaningful connections with audiences in an increasingly digital world. We couldn't agree more and emphasize the importance of his perspective on building authentic and engaging brand narratives.

Authentic digital storytelling is at the heart of what we do. Bruno's session reinforced the power of genuine connections and the impact of identity in digital branding.

These sessions are just a slice of the WAQ 2024 pizza - each topic offered fresh perspectives and invaluable insights that fuel our drive for digital innovation. What were your biggest takeaways from WAQ 2024? Tell us in the comments! 👇

Web à Québec - WAQ