Bcreative Agency Inc.

You can now add a link to your stories, regardless of your account size! 🤗 Before this update, accounts needed to have minimum of 10k followers to have access to this feature.

If you still can't post a link to your stories, don't worry! It will take some time before Instagram rolls out this feature to all accounts.

What do you think of this new update? ✨

Make use of videos. 🎬

Instagram recently announced that they are transitioning to a more video-based app. What does this mean for you? While the change doesn't mean to stop posting photos, it means that you need to start making reels, posting more videos, doing lives and IGTV, if you haven't already done so.

Instagram prioritizes reels, which means they will push this content to other accounts more than any other piece of content in the app. With that being said, it is important to incorporate these pieces of content into your strategy to maximize your reach! 💫

Clients always ask me: "how often do I need to post?" 🤔

Like most things in life, the key is CONSISTENCY. Numbers don't necessarily matter, as long as you are consistently showing up. I always say as a general rule of thumb, aim for at least 3 posts per week. This is enough to ensure you are being consistent but also enough not to overwhelm you in setting up unrealistic goals for yourself.

If you feel you need help with creating a strategy and maintaining a consistent online presence, we are happy to help! 💫
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