DRPR

Building an agency during a pandemic taught me something most business books don’t cover.

When I launched DRPR in 2020, the world was shutting down. Businesses were pivoting. Events were cancelled. And the very thing I was building my business around; visibility had to be reimagined.

But here’s what I learned: the brands that stayed visible during uncertainty were the ones that came out stronger on the other side. They didn’t go quiet. They adapted their story. They showed up for their audience. And when things opened back up, they were top of mind.

That lesson shapes everything we do at DRPR today. Visibility isn’t a luxury, it’s a growth strategy. And it matters most when it’s hardest to do.

More than 5 years in, 50+ clients later, and this mission hasn’t changed.

Happy Monday! Hope you’re building something you believe in too.

One of our favorite projects: planning the grand opening for Archers Battlefield. Here’s what event PR looks like in action.

When Archers Battlefield came to us, they needed more than a social media post about their launch. They needed a strategic media plan that would put their grand opening on the map.

Here’s what we did:

→ Developed a full event PR strategy from the ground up
→ Wrote and distributed a press release to targeted local and industry media
→ Built a media list of journalists covering entertainment, local business, and lifestyle
→ Coordinated media invitations and on-site coverage
→ Managed social media buzz before, during, and after the event

The result? A grand opening that didn’t just fill the room, it earned the kind of coverage that kept people talking long after the doors opened.

This is one of our most popular service combinations: event planning support + media outreach + press release distribution. When you combine all three, you don’t just host an event. You create a moment.

Planning a launch, grand opening, or event? Let’s make sure the right people know about it. Link in bio.

New photos, same mission.

We recently did a brand photoshoot and I’m so excited to finally share some of these images with you. Every photo was intentional because we believe the way you show up visually is just as important as the words you use.

As a PR and content marketing agency, we help our clients tell their story with clarity and confidence. And we hold ourselves accountable to that too.

These photos represent where DRPR is right now: growing, evolving, and more passionate than ever and helping great brands get the visibility they deserve.

Get Seen. Get Trusted. Get Chosen. That’s the new statement.

I didn’t start DRPR because I had it all figured out. I started because I believed every great brand deserves to be seen.

I saw talented founders, incredible business owners, and passionate leaders doing extraordinary work and nobody outside their immediate circle knew about it.

Meanwhile, competitors with louder marketing (not better work) were getting all the attention.

That didn’t sit right with me.

So I built DRPR to be the strategic partner these leaders were missing. The one who would take the time to understand their story, connect them with the right media, and build the kind of visibility that doesn’t just get attention it builds trust.

Almost 6 years later, 50+ businesses served, and 50+ campaigns later, this mission hasn’t changed.

If you’ve been the best-kept secret in your industry for too long, I’d love to change that.