Escaping Ordinary Digital - Web Design
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23/06/2026
A very rare oppurtunity to work with a business in August has become available.
If you are interested, please jump over to our website and apply via the contact page.
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Cass
11/06/2026
I got my sh*t together and I went viral 🫣😆
The feeds are full of AI generated content right now.
And people are switching off.
78% of people say they can’t tell what images are real anymore. Consumer trust in AI content has dropped from 60% to 26% in two years.
But here’s what’s cutting through all of it…
A real face. The actual human behind the business.
I know because I was terrified to be that person.
I manage social media for other businesses. I push every single one of them to get on camera.
And I hadn’t posted on my own account in six months.
So I changed my approach. Completely.
Swipe through to see exactly what I did, the results it got, and what that looks like for your business.
If this landed for you, follow along.
There is a lot more coming in this series.
My comeback. Except we’re actually talking about yours.
I’m a social media manager who lost her confidence on her own business account and gained it through sharing personal things that bring me joy . So I’m using myself as a case study and documenting the whole thing.
Because what got me unstuck wasn’t a strategy or a content plan.
What got me out of my rut was repetition. Showing up somewhere with zero pressure until my brain stopped treating the camera like a threat.
That’s actually how the brain works by the way. Repetition builds familiarity. Familiarity kills the fear.
Follow for the next one. I’m spilling three things you can implement straight away.
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Thomas Mitchell Drive
Wodonga, VIC
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