UberCPM

Facebook Advertising Benchmarks for 18 Industries... http://ow.ly/reWT30aoi1W

Facebook Advertising Benchmarks for 18 Industries [Infographic] On average, the clickthrough rate for Facebook ads is 0.90%, conversion rate is 9.21%, cost per click is $1.72, and cost per action is $18.68. See...

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Effective lead generation is key to success in ecommerce businesses. How do you accomplish this? http://ow.ly/fsn730aogmz

How Ecommerce Brands Can Drive Qualified Leads from Social Media Effective lead generation is key to success in ecommerce businesses. But you don’t want just any leads for your business—you need highly-relevant...

Ad-blocking rates continue to show a declining trend in Europe. http://ow.ly/DGtj30aaSV2

Germany's Ad Blocking Rates Continue Steady Fall - eMarketer Display ad blocking rates for desktop computers in Germany have consistently been low—and have been falling since Q1 2016, data shows.

Focusing on metrics alone may be what kills your marketing plan. http://ow.ly/as2J30aaSw6

Marketing 101: Are Metrics a Good Indicator of Success? Most great marketing successes, regardless of your product, are the cumulative result of multiple actions.

If you’re looking to improve your banner ads and get more clicks, these 9 hacks can help. http://ow.ly/LK5i30aaSmo

9 Hacks to Get More Clicks on Your Banner Ads 9 Hacks to Get More Clicks on Your Banner Ads