Novatech Creative Event Technology
Share
Augmented Games by Moment Factory made its Australian debut last weekend at the Adelaide Showgrounds as part of Illuminate Adelaide.
A bold new way to bring audiences into the action, this interactive experience reimagines how guests engage with live events, blending play, technology and immersion in true Moment Factory style.
We’re thrilled to be involved as Technical Partner in delivering this innovative, game-changing experience to Australian audiences for the first time over 8 interactive playing courts.
Tickets available > bit.ly/4wg1ubV
Video Credit: Moment Factory
22/06/2026
What a great conversation to be part of at the South Australian Festival & Event Policy Summit 2026, arranged by Festival City ADL.
Our Principal Innovation & Designer was a keynote at this year’s Summit held at the Adelaide Oval, sharing insights into how emerging technology and creative thinking are helping shape the future of live event experiences.
It was also a great opportunity for our team to connect with industry peers and explore the ideas, challenges and opportunities shaping South Australia’s festival and event sector.
As the Festival State, and with major events continuing to grow across the state, it’s clear South Australia is strengthening its place as a leading events destination but needs to remain committed to being a leader across the globe.
Thank you to Festival City ADL for creating such a valuable space for the industry to come together, share ideas and look ahead.
Photo Credit: JRP Group
Click here to claim your Sponsored Listing.
Category
Contact the business
Website
Address
153 Holbrooks Road
Adelaide, SA
5032
Opening Hours
| Monday | 8am - 6pm |
| Tuesday | 8am - 6pm |
| Wednesday | 8am - 6pm |
| Thursday | 8am - 6pm |
| Friday | 8am - 6pm |