IFITT

Meet the ENTER27 Chair: Professor Estrella Díaz!

A globally recognised expert in smart tourism marketing, Professor Estrella Díaz from the University of Castilla-La Mancha has spent nearly two decades advancing research in tourism, marketing, technology, and business intelligence.

Recognised among the world’s leading experts in market research and tourism, she has contributed to major European smart tourism and destination data projects while helping shape the future of data-driven tourism development.

We are proud to welcome her as one of the Chairs of ENTER27!

https://ifitt.net/professors-cece-leung-estrella-diaz-and-luis-rubio-andrada-will-be-chairs-of-enter27/

Last chance to register!

Today is the final day to sign up for the IFITT Webinar “AI & Big Data in Tourism: From Research to Practice”.

Discover how AI, Big Data, LLMs, and intelligent travel technologies are transforming the future of tourism — from personalised experiences and AI-powered travel assistants to automated travel planning and next-generation tourism ecosystems.

An inspiring opportunity for researchers, students, tourism professionals, and anyone interested in the intersection of technology and tourism.

Featuring Wolfram Höpken and Mirko Lalli.

Registration closes today at 11:59 AM CEST

IFITT Webinar: AI & Big Data in Tourism: From Research to Practice - IFITT Join the IFITT Webinar “AI & Big Data in Tourism: From Research to Practice” to explore how data-driven technologies are transforming tourism research, innovation, and industry practice