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E-assistants are changing the course of Search Engine Optimization. Find out how!

E-assistants are changing the course of Search Engine Optimization. Find out how!

Apple’s Siri is a fabulous example of an E-Assistant. Well, what does she do? She can be your friend. Talk to her and she will get things done for you. Booking tickets, making table reservations, fetching information and literally anything on the planet. Do you know where Aquarius is? Ask Siri and she will point it out to you. E assistants are virtual assistants who take your voice as inputs in order to perform the requested task. If you are an Android users just say Ok Google and Google Now will be up and ready to help you. Meanwhile, if you are a Microsoft device user, you will be already in love with your E-Assistant – Cortana.

How are they even related to SEO? These Digital assistants contribute to a considerable share of search queries. Besides, the search queries coming from e-assistants are on a constant hike and is expected to double in the next two years. They have already begun to take control over the Search Engine Optimization. Below are some tips to achieve e-assistant friendly search engine optimization.

1. Long Tail Keywords

Long tail keywords are often put aside when it comes to optimizing content for SEO. E-assistants take in long tail keywords (voice inputs) from the user. So, make sure to make them a part of your keyword research.

2. Be listed in the directories

Especially, if you want a local business to be found by Siri, you need to be listed in Yelp. As Siri looks up to Yelp, to assist you with your local places queries. If you say Siri find me a dentist in Dubai, she’s going to seek help from Yelp!

3. Have a natural and vocal command

When it comes to fetching information, the e-assistants are more attracted to write-ups containing a vocal tone. You see! Being too formal doesn’t help these days.

To conclude e-assistants are changing the course of local SEO/ Search Engine Optimization Dubai. So, find the local directories you have to be listed in, research your long tail keywords, make your articles look appealing to the e-assistants.

For Search Engine Optimization Dubai, request a free quote here: [email protected] . We promise to give you better results at the best price!

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You can now zoom into the Instagram pictures, well only if you are an iPhone user as it is only available on the iOS for now. Is it even a reliable news? Yes, it comes directly from the tweet of the official Instagram twitter page.

As twisted as it sounds. The tweet clearly showed the working of the new Instagram zoom feature. This newly launched feature is slowly being rolled out to the iOS users. Pitching gesture of the device is used to zoom in to the image, the image, however, will flip to its original size. So, just open your Instagram and pinch the picture you wish to zoom into. Zoom will be made available to the Android users in the coming weeks, according to yet another official social post by Instagram. Only images can support the zoom function and not the videos. But unlike Facebook the Instagram zoom in function is soon said to support the videos too. Now that Instagram has a limit of 1080px on pictures, zooming of these pictures can lead to breaking down of the images. The feature is not fully functional now as zooming of the poor quality pics makes them cryptic. Also, the users have to keep holding to the screen that can be tedious. To sum it up the Instagram zoom function has a lot of scope for improvement.

Holding on to the screen can accidentally lead to liking or un liking of a picture because of which the users have already begun to hesitate about using it. Unlike many other features of Instagram even this will be limited to the Instagram mobile app only. The Instagrams user count is believed to hike because of the new features like Instagram stories and zoom. Although Instagram stories do not have rich filters like that of the Snapchat, a lot of improvements have to be made.

With that, let us wind up the tech news. Do check our service section. We are a leading IT and Digital Marketing firm in Dubai with 6 years of hands on experience and an in-house team full of talents from across the globe.

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