Pink Sheep Publicity

How to Fix Underperforming Email Campaigns It’s easy to write off email as yesterday’s marketing tool, but it can still seriously deliver. Email marketing boasts an average ROI of $42 for every $1 spent—and 18% of brands are earning even more, with returns upwards of $70 per dollar. Email marketing is direct, personal, measurable, and—when done well—ridiculously effective....

Email Marketing Isn’t Dead—Your Strategy Might Be How to Fix Underperforming Email Campaigns It’s easy to write off email as yesterday’s marketing tool, but it can still seriously deliver. Email marketing boasts an average ROI of $42 for every $1 …

From the moment a fashion brand introduces itself to the world to the decades it spends influencing trends and culture, public relations plays a critical role at every step. While design captures attention, it’s PR that ensures the world keeps watching.

From Launch to Legacy: How PR Shapes Every Stage of a Fashion Brand’s Growth In fashion, success is never static; even the most iconic brands are constantly evolving to remain relevant. From debuting the collection to becoming a household name, the journey of a fashion bran…

The long-term consequences of pulling back on marketing and public relations investments far outweigh the short-term savings and as always, the proof lies in the data:

PSA: Your Competitors are Still Investing in PR & Marketing Now is Not the Time to Pull Back on Strategy It’s no surprise that when the economy takes a hit, businesses tighten their belts—and all too often, PR and marketing budgets are the first to go…