ISAO MEDIA

Are your ads getting disapproved? Is your Ad’s reach lower than expected? Are you seeing slow results?
This could all be due to not following Facebooks 20% rule. If you are using text in your ads, the rule is that the text must not take up more that 20% of the image.
There are 4 image text ratings facebook provides. One is OK and your ad will run normally, 2nd is LOW which means ad reach may be slightly lower, 3rd is MEDIUM which means ad’s reach may be much lower, and 4th is HIGH which means your ad may not run.
Facebook provides a text overlay tool for you to check you ads image and see if it passes the 20% rule. (Google “Facebook text overlay tool”)
Making sure your image and ad are following all of facebook guidelines is what will enable you to reach the greatest amount and quality of people, so that you can optimize at full potential.😆
Hope this new insight serves you in running more efficient and high converting ads!💰
For more marketing Tips and Info FOLLOW: ✅
To get your ads and campaigns professionally managed and receive the most from your Investment DM us “I am interested” and we will get back to you right away! 💙

What is a pixel?
Have you ever been to a site and been told something along the lines of “This site uses cookies to provide an optimized experience. By using this site you agree to the use of cookies”?
Im sure many of you have experienced this. Well a facebook pixel works like those cookies.
A Facebook pixel is a piece of code that tracks the actions people take on your website. With this pixel you can analyze the success of your Facebook campaign.
Facebook pixels have the ability to track hundreds of actions.
Realtors can choose to track
- page visitors
- people who viewed a particular listing or property type
- who requested more information
- Time people spent on the page
- How visitors interacted with their page
- and more.
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Now that you have this information, what should you do with it?
- Retarget the people that took the desired actions in your website.
- Lets say someone visited your website, but did not submit their information.
• You can use the data from the Facebook pixel to retarget these people with an ad campaign using the special ad audiences.
Now you are spending your money on an audience that has already engaged with your content in the past and will therefore see and increase in conversions.
Our team at ISAO MEDIA helps every client set up their Facebook pixel in their website, and in the landing page we create for them. We then use the data from the pixel to create high converting campaigns that meet our clients goals.
Ready to take the next step in scaling your business? DM US 💙

Once a lead interacts with the funnel, and submits their information (Name, Phone, and Email) we send the lead information straight to your phone!
Above is a representation from one of our clients of how the email will look like!
IT IS EXTREMELY IMPORTANT to follow up with your lead in 5-15 minutes. We make sure to send you a reminder 15 minutes after you received the lead.
Now you might be asking, why is it so important to follow up in 5-15 minutes (IDEALY LESS THAN 5 MINUTES)?
Here are the FACTS:
- 78% of customers buy from the first responder - (if you wait too long, your lead might get taken by another realtor that did follow up within 5 minutes, also the person will eventually start thinking about other things and their desire to take action will decrease significantly)
- Sales conversions are 391% higher in the first minute😱🤯
- Take longer than 5 minutes, and your odds of qualifying that lead will decrease 80%😳
Now you tell me, “I see how IMPORTANT following up in less than 5 minutes is now, but I am busy!”
Well friends you have options: (OUTSOURCE)
- Hire a call center to serve as the intermediary that will warm up your lead as soon as it comes in, and then pass it to you.
- Hire a VA/ Sales representative to take care of all of your leads as soon as they come in.
Lead follow up is essential for your success, so let’s take it seriously🙏🏻

Whats the difference between a landing page and a home page?
A HOME PAGE has many resources a user can navigate through to learn about your business. It typically SUMMARIZES your services and mission statement.
A LANDING PAGE is specifically targeted toward one goal (convert a visitor into a lead). This page does not have any navigation features which can distract the visitor from the main objective. It serves one SPECIFIC purpose.
In our case this SPECIFIC PURPOSE can be to turn a visitor into a seller, buyer, or investor lead (whichever the objective is)
We build out funnels that will increase conversions and turn your visitors into qualified leads!
If you are interested in scaling your business DM us!