TCho Marketing

Yet another piece discussing the power of the rise of social media
Sports leagues are now expanding themselves into the digital market

Twitter and TNT to Offer Unique NBA Viewing Experience Fans will have the opportunity to view the second half of select games via Twitter stream as part of an initiative by the NBA, Twitter and Turner Sports.

Interesting partnership between a personal care brand and a professional sports team.
It's a brilliant campaign leveraging the brand of Manchester United to promote inner confidence

Spectrum Brands Holdings and Manchester United plc Announce Multi-Year, Global Partnership for Remington® Personal Care Brand Spectrum Brands Holdings, Inc. (NYSE: SPB) and Manchester United plc (NYSE: MANU) jointly announced today the signing of a multi-year, global partners

Lego Movie 2 coming out this weekend. Excited to see how it does given that sequels normally do not do that well.

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