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New article on UpCity about the need for local businesses building an app -

Are Apps Needed for Local Businesses? | UpCity Mobile apps aren't just for large corporations, a wide range of local business can benefit from them too. See how to best use an app to engage and communicate with customers.

Don't offer review incentives, just ask for feedback after the work is done.

Law firm that used contest to solicit Google reviews sees all but one disappear - Search Engine Land Incentivizing reviews individually or 'in bulk' is a bad idea.