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11/15/2025
Free downloadable implementation checklist is now live on the blog! Less than 2 weeks left!
Answering the common questions I get from clients! Today, we're looking at discounting vs adding value. Data shows an increasing number of people are waiting to buy until what they want is discounted. On the other hand, discounting too much can lower the perceived value of your products. What has worked for you? I'd love to know!
10/21/2025
Black Friday/Cyber Monday doesn’t need to mean internal chaos for your small biz. Keep it simple, direct, and effective: ONE promise. Read the full guide on the blog (link in bio)
10/14/2025
SEO and AIO are more important than ever to small businesses and local service providers. From full SEO content management to training the team you already have, we've got your back.
Learn More >> JoinCalathea.com
10/14/2025
New on the Blog: The Neverending TikTok Journey: Trump Signs a Deal >>> Read now at
TikTok’s U.S. Deal: What Small Businesses Should Do | Calathea Creative Worried about TikTok’s future? We explain the new U.S. ownership move in simple terms and share step-by-step actions small businesses can take this week.
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