Advanced Systems Group - ASG

Next Week! 🎬

The Silicon Valley Video Summer Camp is almost here, and we're excited to once again be a Title Sponsor of this incredible gathering of enterprise video professionals.

If you're attending, don't miss "The Studio Design Challenge: Creating the Self-Serve Creator Studio."

As organizations produce more podcasts, executive messages, and internal video content than ever before, the need for self-service studios that deliver broadcast-quality results—without requiring an engineer in the room—has never been greater.

Join Advanced Systems Group - ASG's Janmeja Heir, Lead Cloud Engineer, alongside:
Russell Smith — Snowflake, Director, IT Ops, AV and Video Production
Dan Swiney — Databricks, Media & Live

Together, they'll explore how organizations are designing scalable, easy-to-use creator studios that empower more people to create high-quality content while simplifying operations behind the scenes.

We hope to see you there!

How do production teams create content for a world where executive communication is increasingly mobile-first?

At this year’s Silicon Valley Video Summer Camp, Systems Group- ASG President Dave Van Hoy will moderate “The Producer’s Challenge: Producing for a Vertical-First Corporate Culture.”

The panel will explore how production and engineering teams are balancing traditional 16:9 cinematic workflows with the growing demand for 9:16, mobile-first, snackable content.

Dave will be joined by:
Dave Cherry — ServiceNow, Creative Director, Brand Video
john Iarla — Meta, Executive Technical Producer
Marc Teixidor, CTS — Twitch, Senior Technical Production Manager

ASG is proud to be a title sponsor of this one-day event, bringing together Silicon Valley video leaders to talk through the tools, workflows, and production strategies shaping modern enterprise storytelling.

The event is coming up fast: Tuesday, July 14 in Cupertino.

Registration closes at 5pm PT today! https://events.sportsvideo.org/2026-silicon-valley-video-summer-camp/

In just three weeks, video leaders will come together at the Silicon Valley Video Summer Camp to tackle some of the biggest challenges shaping enterprise media, including:

• The Storytelling Challenge: Why Corporate Creative Needs Reimagining
• The Workflow Challenge: Designing the Unified Video Workflow
• The Producer’s Challenge: Producing for a Vertical-First Corporate Culture
• The Enterprise Challenge: Rethinking Broadcast Technology for Business
• The Studio Design Challenge: Creating the Self-Serve Creator Studio
• The Hybrid Event Challenge: Producing Events for Hundreds of Audiences

The agenda brings together conversations around AI, automation, scalable systems, corporate storytelling, creator studios, hybrid events, and the next generation of broadcast-grade enterprise video.

For anyone responsible for building, producing, supporting, or scaling video inside an enterprise, this is a day worth having on your calendar!

Register now: https://events.sportsvideo.org/2026-silicon-valley-video-summer-camp/

Production teams aren’t just adopting AI. They’re being rebuilt around it.

As workflows become more distributed, cloud-based, and AI-enabled, the teams that succeed will be the ones that can adapt quickly, communicate clearly, and keep learning as the tools evolve.

Our latest blog looks at what this shift means for the future of production work.

Read it here: https://www.asgllc.com/distributed-workflows-ai-production-teams/