Kemper Copywriting

"Whenever you find yourself on the side of the majority, it is time to pause and reflect."
— Mark Twain

Facebook Isn't Cool, Never Will Be Cool, and Doesn't Have to Be Cool I’ve never been impressed by the assertion, routinely advanced by tech pundits, that Facebook “isn’t cool anymore.” Of course Facebook isn’t cool anymore. It hasn’t been cool for years, if it ever was. It beat MySpace because it was cleaner and more attractive, not because it was cooler. You know...

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It's always good to read these:

The Blogger's Style Guide (How to Write Stellar Blog Posts) Any blogger should be on a constant mission to improve their craft. This collection of fifty tips can help you do just that.

Marc Ecko's 10 Rules for Getting "Influencer" Attention The dream is simple: get your product in the hands of celebrities or "influencers," and they create a ripple effect that skyrockets you to fame and fortune. What if Kim Kardashian tweets about you?...