Utility Design Co.

The Doak Walker Award was created in 1989 to recognize the nation's premier collegiate running back for his accomplishments on the field, achievement in the classroom and citizenship in the community. Past recipients include LaDainian Tomlinson, Ricky Williams, Eddie George and Darren McFadden.

This season, Southern Methodist University asked Utility Design Co. to design an updated version of the logo to commemorate the 25th Anniversary of this prestigious award. These are a couple design options presented—follow and find out which logo was selected.