Punctumm
05/31/2021
and campaign alongside .
Great user experience doesn't begin and end online. There are different touchpoints that we help our partners achieve it. Our marketing strategy philosophy is never about selling but helping people to buy the best products for their needs.
We do that by pairing excellent brand messaging with a client centric marketing approach.
There is no successful or rebranding without brand messaging. We love to help our clients go beyond the and find their brand's voice.
romania challenge was to find the balance in communicating transparency without sounding like a bully in a politically correct and super sensitive culture.
When talking about Mana's voice and tone the goal was always to be so transparent that the next thing that comes in our client's mind is "radical" - "radical transparency".
Team:
Creative direction -
Campaign headline and subheads concepts -
Graphic design - .cibu ,
Photography -
Food & Set Styling -
10/08/2020
Supreme Granite is a well-respected granite countertop company from Phoenix, Arizona. With more than two decades of experience, and with long-term relationships with builders, designers, and general contractors. The company just went through a transition - changing their names and their business approach. The rebranding was necessary but the first thing that the client asked was - "I need a new website".
It was just the first meeting but after a few minutes in, we both knew it - yes, he needs a website but also way more than that. A repositioning was taking place, slowly but surely.
My mission was to help Supreme Granite through transition and to be sure that the process is intentional. To help them become the brand that they had in mind, to help them increase awareness and a website that serves their goals - digital showroom, attract new clients, and express their personality.
A lot of things are still in process but I thought to share the logo with you. It's one of my favorites, but the most important is serving Supreme's Granite business objectives. The brand attributes that guided this journey were - precision, promptitude, inclusivity, and foresight.
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