Jolt Co

𝗕𝗲𝘁𝘁𝗲𝗿 𝟭 𝗼𝗿 𝟮? 👀 Like Walmart, I’m a native Arkansan. And as a marketer, I’ve experienced a 𝙙𝙞𝙨𝙖𝙨𝙩𝙧𝙤𝙪𝙨 logo rebrand firsthand. (Name redacted to protect the innocent.)

Before you rebrand, ask yourself:
⚡ 𝗪𝗵𝗮𝘁’𝘀 𝗯𝗿𝗼𝗸𝗲𝗻?
⚡ 𝗪𝗵𝗼’𝘀 𝘆𝗼𝘂𝗿 𝗮𝘂𝗱𝗶𝗲𝗻𝗰𝗲?
⚡ 𝗪𝗵𝗮𝘁 𝗻𝗲𝗲𝗱𝘀 𝘂𝗽𝗱𝗮𝘁𝗶𝗻𝗴?
⚡ 𝗪𝗵𝗮𝘁’𝘀 𝘁𝗵𝗲 𝗿𝗲𝗮𝗹 𝗰𝗼𝘀𝘁?
⚡ 𝗗𝗼𝗲𝘀 𝗶𝘁 𝙚𝙫𝙚𝙣 𝗺𝗮𝘁𝘁𝗲𝗿?

Branding is more than a new look—it’s strategy - 𝗗𝗠 𝘂𝘀 𝗯𝗲𝗳𝗼𝗿𝗲 𝗶𝘁'𝘀 𝘁𝗼𝗼 𝗹𝗮𝘁𝗲.

Walmart unveils 'modern' new logo. The internet can’t see the difference. The retailer says the new branding "exudes the energy of Walmart." Social media users think it looks the same.

Working with our most recent client