Emily Anne Page
01/19/2026
Our minds forget average… but remember weird outliers. It's proven by neuroscience!
We remember the wildly joyful moments OR deeply painful ones.
Those moments enter our long term memory.
I learned this from experience early—moving through 14 different schools, often eating lunch alone, scanning rooms for a place to belong. I had to do something BIG to make friends faster.
Years later, I saw the same thing happen while building a million-dollar packaging design agency.
I was cold-calling clients at trade shows, starting awkward conversations, taking risks that felt slightly unhinged at the time. It was when I was BOLD that people noticed and started to trust me.
Those moments I got UNCOMFORTABLE were the moments that changed everything.
Which is probably why I don’t love “sit-and-listen” learning.
As a speaker, I’m far more interested in creating experiences that pull people out of autopilot—away from their screens and into real, slightly uncomfortable, very human moments.
Last week, I hosted and created “The Great Big Texas Beauty Tour” for ECRM. Of course I put on boots and a cowboy hat!
76 executives piled onto a bus in Dallas. I ran a BINGO scavenger hunt across the city, visiting Sephora, Ulta Beauty and Bluemercury.
Our goal was to discover trends and study store differences to pitch to them more effectively - not as passive observers, but as wild psychos competing to beat the other teams to glory!
And here’s the part that matters:
→ If we want to LEARN → get weird between study sessions.
→ If we want to build NEW FRIENDSHIPS → go big on adventure.
→ If we want to create TRUST with clients → get uncomfortable and find something fun to do.
This is how our brain 🧠 creates memories!
Those memories turn into trust.
Trust turns into relationships.
And relationships tend to move business—and life—forward faster than logic ever does.
FOR THE LOVE OF YOU -
It made me wonder:
- What part of your life feels a little too “average” right now?
- And where could you gently—but intentionally—shake things up enough to create a moment your brain won’t forget?
♡ Emily
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