PCMA Institute
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Ex*****on got you here. Strategy is what comes next.
PCMA is introducing the Business Event Strategist (BES) Certification, designed for event professionals who shape strategy, influence stakeholders, and guide critical investment decisions through business events.
This certification recognizes leaders who don’t just deliver events — they drive enterprise results.
Members of the inaugural BES class will gain a powerful career advantage, expanded professional visibility, and the ability to add the BES designation after their name.
Applications open Monday, March 16, 2026.
Learn more and request your application. https://pcma.co/4dcwh2Z
Your next career move starts here. Access on-demand courses designed for event professionals ready to lead the future. Earn CMP hours, gain new certificates, and make learning work on your schedule. Early Black Friday Deal: Save 30% with code OD30! — including Leading with Strategic Influence, launching Nov 24. Valid Nov 10–Dec 1, 2025. https://pcmainstitute.org/certificate-courses/
10/17/2025
Real talk: if “sustainability” still feels optional, your event strategy needs an update.
The Sustainable Events Blueprint course is your toolkit for creating events that deliver impact—not just impressions. Learn how to integrate sustainability from concept to clean-up, backed by real data, frameworks, and expert insights.
This isn’t theory—it’s your roadmap to measurable, meaningful, and marketable change. Enroll now and lead with purpose. Sign up through our link in the profile.
Click here to claim your Sponsored Listing.
