Empac Design

📉 Are you suddenly losing traffic to your website? Google might be taking your information and dropping it into an AI Overview instead. 💬

Google's new AI Overview feature has been taking up quite a bit of real estate in search results recently. According to Semrush, roughly 13% of search queries are triggering an overview with 88% of them being related to informational searches. With this in mind, it might be time to step up your content marketing game. Here's our take on what you can do starting today.

How AI Overviews Affect SEO & Google Ads | Empac Seeing fewer clicks from Google? AI Overviews are summarizing answers. Here’s how to stay visible in SEO and ads with a few simple tweaks.

🤔 Should your business start vibe coding? 🤔

This has been a hot topic (and debate) among designers and developers in the marketing and advertising circles. We think it's a great way to build a MVP... but maybe not a great idea if your vibes are touching payments and private information. Here's out take on vibe coding and how to use it safely.

The rise of vibe coding: how small teams can use it safely. Small teams are now shipping websites with AI prompts, also known as "vibe coding." Our take on it? Make sure you're looking out for a few pitfalls before shipping your next big idea. Here's what to look out for when vibe coding.

🚀 New website alert! 🚀

We just launched a whole new design for Iyengar Plastic Surgery. It's been completely revamped with dozens of new pages that span across procedures, gallery, testimonials, and more.

Plus, we were able to shoot, edit, and launch a new introduction video for the practice. We're stoked with how everything turned out, and look forward to seeing how it'll perform over time.

Iyengar Plastic Surgery | Cosmetic, Reconstructive & Hand Surgery in Puyallup Led by Dr. Rajiv Iyengar, a Yale-trained plastic surgeon with deep local roots, we provide compassionate care in cosmetic, reconstructive, and hand surgery in Puyallup and the South Puget Sound region.

🏈 Who's ready for the Big Game?! 🏈

It's a huge spectacle every year for the teams involved AND the big brands that throw millions of dollars at it. However, it doesn't have to be all about the big brands... there are some practical ways small brands and companies can cash in on the game day hype. Here are some ideas for you:

The Big Game is almost here, and this is how your business can capture the hype without blowing millions of dollars. It's almost time for the game! All the snacks... all the drinks... and all the television ads that big brands hope will stick with you for the rest of the year. Even in between all the hoopla of the game and big brand moments, here are a few ways that smaller brands and companies can capture the hyp...