BlueGoose Media

Inclusion is good, but so often it still relies on non-disabled people "benevolently" reaching out to "include" people with disabilities.⠀
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When disabled people are "remembered," it's often as an afterthought or tacked onto the "diversity" section of a strategic plan.⠀
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But not only is devaluing, excluding and tokenizing us bad for your ethics, it's terrible for your brand, your marketing and your bottom line.⠀
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According to the Office of Disability Employment Policy, consumers with Disabilities are the 3rd largest market segment in the U.S.⠀
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It's time we're treated that way.

[Image Description: A navy blue background that is lighter in the center and fades to a darker (almost black) navy around the outside. There is a thin white border around the image and white text that reads "Consumers with Disabilities are the 3rd largest market segment in the U.S." The words "Disabilities" and "3rd Largest" are in much larger fonts, emphasizing their importance. Above the text is a small white goose silhouette. Below the text is a semi-transparent white bar with dark blue text that reads Hashtag Prioritize Disability. At the very bottom is very small white text that reads at Blue Goose Media.]