FearWorm

It is with tremendous sadness that we share the passing of Tom Yaegel, owner of The Valley of Fear and a deeply respected member of the haunted attraction community.

Tom was far more than a client. Over the many years we had the privilege of working with Valley of Fear, he became a valued partner, mentor, and friend. His dedication to his family, his country, his businesses, and the attraction he helped build left a lasting impact on everyone fortunate enough to know him.

Tom was a U.S. Army veteran, entrepreneur, husband, father, grandfather, and lifelong leader. Before his passing, he also completed "A War Story," a personal memoir chronicling his journey from growing up in Pennsylvania to serving during the Vietnam War and building a life defined by resilience, hard work, service, and family.

We are grateful that Tom was able to finish telling his story and leave this important piece of his legacy behind.

You can learn more about Tom and "A War Story" at:
tomyaegelwarstory.com

His legacy will also continue on through his team at The Valley of Fear. Our thoughts and prayers are with the entire Yaegel family and the Valley of Fear team during this incredibly difficult time.

Tom, you will be greatly missed. This haunt season is for you.

The door to Full-Service Advertising with FearWorm closes next Friday, June 19.

After that, the 2026 haunt season gets a lot harder to survive without Team FearWorm in your corner.

Full-Service support is built for attractions ready to sharpen their strategy, strengthen their creative, and ultimately Scare More People this fall!

Once this door closes, our availability becomes extremely limited with support shifting to Media Buying and Digital Ads only.

Cross the conversational threshold before Friday...

You know what to do: bit.ly/ScareMorePeopleNow

PS. We could have asked one of our incredibly spooky clients to actually build this door for us for this one post...but we know they are building way more important, scary things right now. So yes...we used AI. Tell your mom, see if she cares.

For three years, Sommer has been our calm before the scream...wrangling chaos, sharpening campaigns, and making sure your haunt season hits like a perfectly timed jump scare.

If she’s your Account Manager, you already know: when fall goes feral, Sommer keeps your numbers (and your nerves) steady.

Happy 3rd FearVersary, Sommer! As the season of summer fades, it's time for that special blend of haunt season Sommer magic! Let's gooooooo!

Haunt owners: stop guessing and start tightening the noose on your numbers.

Happening TODAY at 1PM CST: FearWormers Tyler and Ernest are going LIVE to walk you through what top haunts are doing *right now* to:
• Pack their queues
• Ensure their event is primed for success
• Fix the operational cracks that kill your season

Grab the Haunted House Success Checklist now and follow along live:
bit.ly/HauntSuccessChecklist

Then hit “Going” on this event so you don’t miss the live—or the replay when the Wormhole closes: facebook.com/share/18WsQiUE7f