The Case Conference
Share
At The Case Conference 2025, our founder sat down with for the coveted Keynote Conversation. And the room went still.
He spoke about a belief a lot of us carry quietly: that where we come from somehow disqualifies us from where we want to be. That we have to become someone else, somewhere else, to earn the room. And then the realization that everything he was reaching for had been with him all along. His roots were never the thing holding him back. They were the thing that made him.
That is the lesson. The very thing you were taught to downplay, to outgrow, to apologize for, is often your sharpest edge. You do not have to perform your way into belonging. You just have to stop abandoning where you came from to get there.
The honesty in that room is what we build for.
Because this is what we pride ourselves on at The Case Conference: opening the door for real conversations. The kind that put things in perspective. The kind that remind you where you are right now does not dictate where you are going.
And still. We pay homage to where we are right now. We give it respect. We give it grace. Because this moment, the one you might be tempted to rush past, is the one carrying you to the next.
That is the work. That is the room.
If you have ever felt like where you started might disqualify you from where you are meant to be, you need to be in the room with us.
The Case Conference 2026. October 1 through 3. Hotel Phoenix, Atlanta.
Registration is open. Link in bio.
05/14/2026
Your contract is the most important aspect of your business, especially in the age of AI.
As technology reshapes how designers create, communicate, and deliver, the firms protecting themselves now are the ones positioned to lead.
Meet Wendy Estela , founder of Estela Law and Designed Counsel™, the contract template and subscription service built exclusively for interior designers. With twenty-five years in business law and hundreds of designers represented, from AD100 and Elle Decor A-List firms to those just starting out, she brings the perspective every firm needs to hear.
At The Case Conference 2026, Wendy is leading Boundaries & Standards: the client criteria, scope boundaries, and contract clauses every firm needs in place. You’ll leave with clarity on what you will and will not tolerate, the confidence to communicate it, and the legal language that protects your firm, your projects, and you.
Comment CASE below and we’ll send you the link to reserve your seat.
EARLY ACCESS ENDS TOMORROW, MAY 14 at 11:59PM EST ‼️
October 1-3, 2026 | Atlanta, GA
DesignFirmOwners InteriorDesigners DesignBusiness
Click here to claim your Sponsored Listing.
Category
Address
Atlanta, GA
30303