River Valley Road Rally

People often ask what our favorite part about hosting rally events is, and it's probably not what you think.

For us, its not about the incredible diversity of cars, the miles of sweeping curves and sceneic roads, or even the thrill of competition where every second counts.

For us, it's about the genuine joy this event brings our participants. The countless smiles, the dozens of hugs and handshakes, and the millions of memories that are made along the way. If you've participated in an event in the past, Thank you for being a part of our .

T-5 days until rally day!

River Valley Road Rally 2025 Sponsors:
Wisconsin Car Enthusiast Club | MartiniWorks | VinylWorx | MJ Collision Center | Malco Automotive | Air Lift Performance

We're THRILLED to welcome back our long time Road Sponsor and good friend Ray Vande Velden with MJ Collision Center to the 2025 River Valley Road Rally.

Ray has been a long time supporter and participant in both the River Valley Road Rally & Riverside Rally events. Known for his incredible driving, taking his whiskey neat, and his dashingly good looks, Ray is a crowd favorite. Oh yeah, and he's fixed pretty much all of the paint work on our cars at one point or another. If you find yourself in an accident and need a dependable, quality body and paint shop make sure to visit MJ Collision in De Pere!