Mahidol Management Research

🚀 Proud Global Achievement for CMMU! 🇹🇭✨

We are thrilled to share that the recent pioneering research paper, "Exploring sufficiency economy concept as a sustainability strategy," authored by our faculty member and PhD graduate, Assoc. Prof. Dr. Sooksan Kantabutra and Dr. Nuttasorn Ketprapakorn, has been officially recognized by Springer Nature as one of the most impactful research contributions within the Philosophy of Economics domain! 🌍📈

Published in the Discover Sustainability, this landmark study synthesizes nearly seven decades of global scholarship using advanced bibliometric analysis. It establishes a definitive, internationally validated operational framework for corporate sustainability derived directly from Thailand's indigenous Sufficiency Economy Philosophy (SEP).

Other impactful research include:
🧲 The Wealth of Nations: Adam Smith’s misunderstood contribution by Benjamin M. Friedman, the William Joseph Maier Professor of Political Economy, Harvard University.
🧲 Theory and realism in economics: Richard R. Nelson, equilibrium and economic change by Carolina Alves, professor of economics, University College London, and Joan Robinson Research Fellow in Heterodox Economics at Cambridge.
🧲 Dynamic choice without the completeness axiom by Sami Petersen, Department of Economics, University of Oxford.
🧲 Money, power and gift: a very short treatise on capital by Alasdair John Milbank, professor emeritus of Religion, Politics and Ethics at the University of Nottingham.

🌟 Key Milestones:
📍 Global Distinction: Out of decades of historical literature, Springer Nature highlighted the CMMU report directly on its primary portal for top global discoveries.
📍 Validating Local Philosophy: The report seamlessly bridges traditional economic thinking with the practical corporate parameters of moderation, resilience, and knowledge-based management.
📍 Academic Leadership: This global selection cements CMMU's status as a leading world-class hub for pioneering research in business sustainability.

Congratulations to our researchers for placing Thai academic excellence on the global stage! 🎓👏

Interested in reading the impactful report, click here: https://doi.org/10.1007/s43621-026-02782-0