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An iPad enclosed in glass may be in the works as new patent suggests 30/03/2023

Name a difference between the iPhone and the iPad! Okay, I mean, beyond the obvious size difference. Yep, iPhones, traditionally, feature glass both on the front and back, while iPads have stuck to aluminum casings for quite some time. Not that this has prevented it from being one of the Best Tablets on the market.

As such, is there any wonder that Apple is looking to bring the aesthetic of the iPad closer to their main product? Rumors about iPads with glass backs have been going around for a while now, but now we have reason to believe that this is more than just a rumor.

Apple submitted a patent, which describes an iPad that is basically enclosed in glass. While there are benefits and drawbacks to such a concept, before we go over them, you should remember that patents don’t always mean that manufacturing is imminent.

The patent itself goes over the process that may eventually be required when putting such an iPad together, in painstaking detail. It involves numerous tricks in order to achieve the desired outcome, namely: a casing entirely made from glass, but one must ask: why?

Let’s go over the benefits. For starters, wireless connectivity of most types would see a boost if the aluminum chassis would be replaced by a glass one. Would it be to a noticeable extent? Probably not. Also, in theory, glass is cheaper than aluminum, so there is also that.

Then we have the benefit of a more unified design and this is the part where we’d like to remind you that a glass casing does not mean that the iPad would be transparent, as it is more likely that it won’t.

That being said, however, there is a glaring downside to the entire concept: it is glass. This is one of the most breakable materials and given that the iPad is larger — and thus, heavier — than an iPhone, it is way more likely to not survive a fall. A metal chassis would at least not shatter upon impact, but one made from glass? Difficult to trust.

But all of these are theoretical points of view that depend on different use-case scenarios. While this patent may mean that Apple is at least curious about the idea, it is more likely that the company is looking to reserve the idea as a form of insurance over the competition.

https://www.phonearena.com/news/apple-ipad-enclosed-in-glass-patent_id146539

phone Arena - MAR 29, 2023

An iPad enclosed in glass may be in the works as new patent suggests Apple is looking into ways to translate their iPhone aesthetic into their iPad line of devices too, which means that we may get an iPad enclosed in glass in the future.

Aston Martin files trademark for DB12 name - Autoblog 28/03/2023

Aston Martin is expected to launch the recast DB11 late this year, redesigned inside and re-engineered under the skin to be what CEO Lawrence Stroll says it "should have always felt like." The automaker boss also having said the transformation will be enough to consider the coupe a new car, it's no surprise to hear CarBuzz found a trademark application for the name DB12. An automaker spokesperson told Auto Express, "Aston Martin regularly files international trademark applications to protect names for possible future use." If the DB12 name ends up as retail fact, 2023 will welcome the first even-numbered DB-series production car since the end of the DB6 in 1971.

The DB11 has been on the market for six years, debuting to a burst of appreciation for replacing the 14-year-old DB9 with new design language and the afterglow of the one-off DB10 from "Spectre." Since then, despite Aston's solid order books, the middle-child DB11 perhaps wanted for attention through the turmoil in the executive suites and model reorganization.

Stroll's assessment of the coming coupe having "no similarity to the current cars" applies least of all to the exterior. Prototypes spied in Sweden and at the Nürburgring show standard modifications, tweaks to the grille and lower intake in front, redrawn side strakes, and what's likely to be a new treatment for the taillights. The biggest and most obvious change might be the hood, the current clamshell supplanted by a traditional panel enclosed by nosecone and fenders. We anticipate both the Mercedes-sourced 4.0-liter V8 with 503 horsepower and the brand's 5.2-liter V12 making 630 hp to stay in circulation, both benefiting from the obligatory power bump. With electrified Aston Martins due around the same timeframe as the launch of the DB12, it's possible the V8 version of the coupe comes to market with a 48-volt hybrid system.

The jewel of the interior remodel might be the new infotainment system. Still built on Mercedes technology, a reskin will mean English superluxury polish complete with "a proper English accent" and possibly upgraded tech such as wireless Android Auto and Apple CarPlay.

https://www.autoblog.com/2023/03/27/aston-martin-db12-trademark-filing-revamped-db11/?guccounter=1&guce_referrer=aHR0cHM6Ly93d3cuZ29vZ2xlLmNvbS8&guce_referrer_sig=AQAAAGzIh264rlmILilsjg2BVxM75Krs37iTq-BJHkvGy_ZjxQXdJlLa5RKiyUAqnL1UVWkOCfsVTDN_ffSA5vziWEYYGQWlazk08oVHIR6RshMmSIe8Nv6SrvScHOQb8hLRDmY__WlvDFvioJ8_dm76VXZGJFsWzuYIicrUu2YxW3Ea

auto blog - Mar 27th 2023

Aston Martin files trademark for DB12 name - Autoblog Aston Martin files to trademark the name DB12 with the U.S. Patent and Trademark Office. It could be applied to the refreshed DB11 due later this year.

Samsung wins jury trial in 'S10' trademark lawsuit 21/03/2023

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Samsung Electronics convinced a Los Angeles federal jury on Friday that its Galaxy S10 phones do not violate the trademark rights of a talent-management agency that also uses the "S10" name.

The jury found that S10 Entertainment & Media LLC had not shown that Samsung's popular smartphones were likely to cause consumer confusion and drown out its brand in the marketplace, according to a court document published Monday (Mar 20).

Representatives for Samsung and S10 did not immediately respond to requests for comment Monday.

S10 Entertainment, which manages the pop singers Anitta and Normani, said it began using the S10 name in 2017. Samsung began selling its Galaxy S-series smartphones in 2010 and started offering S10 phones in 2019.

S10 argued Samsung's advertising would confuse customers into thinking the brands were affiliated, citing Samsung's use of a similar font and colour scheme as the talent agency for its S10 logo and its promotional partnerships with musicians.

The lawsuit said S10 had received social-media messages from people trying to buy Samsung's phones. It also said Samsung was aware of the company before adopting the branding, and that Samsung and S10 had discussed a potential deal for Anitta to endorse the tech giant.

"As a result of confusion between Samsung's S10 phone line and S10 Entertainment's S10 mark, the value and goodwill of S10 Entertainment's Instagram and social media footprint has been severely diminished," the lawsuit said.

Samsung told the court that its use of "S10" would not cause confusion, that it had priority to the S10 name based on its earlier Galaxy S "family" of marks, and that S10 waited too long to bring the lawsuit.

https://www.channelnewsasia.com/business/samsung-wins-jury-trial-s10-trademark-lawsuit-3361636

Channel News Asia - 21 Mar 2023

Samsung wins jury trial in 'S10' trademark lawsuit Samsung Electronics convinced a Los Angeles federal jury on Friday that its Galaxy S10 phones do not violate the trademark rights of a talent-management agency that also uses the "S10" name. The jury found that S10 Entertainment & Media LLC had not shown that Samsung's popular smartphones were likel...

Ford Tried to Snag the US Trademark for ‘Skyline’. Nissan Said Not So Fast 16/03/2023

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Ever browse around the trademark and patent applications put in by different car companies? No? Well if you did, you would've noticed that in 2021, Ford attempted to claim the "Skyline" name for use on motor vehicles, as Carbuzz reported at the time. The automaker used to sell a convertible called the "Skyliner" after all, so perhaps it was trying to make a callback to that name. In Japan, however, Nissan has sold several vehicles called the Skyline, some of which were transformed into well-known, high-performance GT-R models. This ruffled a few feathers.

There was a resulting trademark battle which, as of now, is still unresolved. Let's be clear: Just because an automaker trademarks a name doesn't mean it intends to produce a vehicle bearing that moniker. That being said, these designations—think "Mustang" or "Corvette"—obviously have a lot of value. For that reason, automakers protect them pretty ferociously.

Ford's 2021 Skyline trademark application was met with a response from Nissan. The Japanese car company already had the name protected in the United States for "light and sounds toys in the nature of miniature cars with LED lights" and "Computer game software in the field of automotive racing." After Ford's attempt to claim it for automobiles, Nissan applied to protect it in the context of "Model cars; minicars, namely, toy cars." The application was granted in August 2022. You may not think that would've done much good, but the Patent and Trademark Office rejected Ford's initial claim later that same year in September. The Blue Oval automaker abandoned its attempts to protect "Skyline" shortly after this.

Why Ford wanted the Skyline name is uncertain. What is clear is that Nissan applied to protect it stateside once again after Ford's attempt went kaput. Despite reporting that Nissan now has the name on-lock, that's not quite true. The Japanese automaker has only applied to protect the name as of a few days ago. Nothing has been formally granted.

What's the result of all this? It's tough to say right now. Automakers engaging in legal scrambling for a name they may or may not use is just one unusual facet of this industry. Similar to patents, they absolutely can indicate that something might go into production down the road. In the same breath, these claims may amount to nothing. The only real winner here is lawyers.

https://www.thedrive.com/news/how-ford-and-nissan-battled-over-the-skyline-trademark-and-why-its-not-over-yet

The Drive - MAR 15, 2023

Ford Tried to Snag the US Trademark for ‘Skyline’. Nissan Said Not So Fast The two automakers have been battling it out over the Skyline name. It's unclear why Ford wants it, but it is clear Nissan wants to protect it.

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