Northern Playground

Clothes are too cheap.

Not for you.
But for the planet.

So we set aside 15 NOK from every purchase.

Not as a fee.
More like a small, self-imposed environmental tax.

A reminder that clothes have a footprint.
And that someone should take responsibility for it.

The money goes to repairs.
To keeping clothes in use longer.

For now, that someone is us.

But long term, this shouldn’t be voluntary.
It should be the standard.

Read more about our take on environmental tax here:
https://www.northernplayground.no/nb/aktivisme/miljoskatt

BUY LESS. PLAY MORE.

You won't BELIEVE what I just bought. 🛍️
An epic haul. My biggest yet. Ready?

Puncture? You patch it. Chain snapped? You fix it.
But a hole in your favourite shirt? Straight to the bin.
Idun thinks it's time we treat our clothes the same way we treat our bikes.

Repair. Rewear. Repeat.

Do you repair your clothes?

BUY LESS. PLAY MORE.⁠