KOSHA

🖥️💡 CONVERSATION: Challenges & Lessons on Using Technology What does it really take to integrate technology into traditional business models? Join Mr. Vijaya Krishnappa (Co-Founder, Kosha) and Ms. Neeta Shah (CEO, Kosala) as they open up about their journeys, innovations, and real-world struggles in implementing tech within cultural enterprises. Moderated by Sanjay Prasad, Founder & CEO of Mindsphere Consulting, this session promises insights, lessons, and actionable strategies for every changemaker. 📍 Happening at #NICESamanvay2025 – where tradition meets tech for a better tomorrow! 📅 28th June 2025 | Bangalore International Centre 🎫 Book Your Tickets Now 👉 Click here to register on BookMyShow: https://in.bookmyshow.com/events/nicesamanvay-2025/ET00449284 🌐 EVENT DETAILS 👉 Visit https://niceorg.in/event/nicesamanvay-2025/ for more info 📩 Have a question? Write to us at [email protected] #NICESamanvay2025 #TechInCulture #VijayaKrishnappa #NeetaShah #SanjayPrasad #DigitalTransformation #EntrepreneurialLeadership #CulturalInnovation #TechnologyForImpact

Patent Approved!
We’re proud to announce that our IoT-based handloom authentication system has been officially patent-approved!
This milestone marks a major leap forward in our mission to fight counterfeit handlooms and protect our weavers.

Why does this matter?
During a visit to Surajkund Mela last year, we witnessed firsthand the challenges artisans face:

A genuine Patola weaver priced his handcrafted silk saree at ₹1L+, only to be dismissed by a buyer saying, "Doesn’t even look like silk!"

Meanwhile, a nearby stall sold a “pure silk Jamdani” for ₹10k—which our FibreSENSE test confirmed was 100% polyester.

The reality is painful:
Fake products thrive. True craftsmanship suffers.

Our solution:
✅ IoT and AI-powered verification at the source — stopping fraud at the point of sale
✅ Instant buyer trust — scan to confirm authenticity
✅ Fair earnings for artisans — preserving the value of genuine handwork

Receiving our IP grant right around feels symbolic of the movement we’re building—to Grow Handmade with technology.

Have you ever encountered fake handloom products?
We’d love to hear your story—let’s talk about how tech can protect the future of craftsmanship.

Not all ‘sustainable’ brands are actually sustainable.

Greenwashing is at an all-time high. Brands are slapping “eco-friendly” on products without proof.

💡 KOSHA eliminates the guesswork.
✔ Immutable ledgers data—so impact claims can be verified.
✔ AI-driven material testing—because labels don’t tell the full story.
✔ Digital product passports—transparency from raw material to retail.

As more brands take accountability, trust is becoming the real currency. How do you decide what’s truly sustainable?

For years, we’ve been told that economic growth equals progress. More production, more sales, more profits. This is the formula for success in most industries. And nowhere is this mindset more obvious than in fashion. But what if growth isn't the answer?

Read the full blog post:

Prosperity Without Growth: Rethinking Fashion for a Sustainable Future For years, we’ve been told that economic growth equals progress. More production, more sales, more profits—this is the formula for success in most industries. But what if growth isn’t the answer?