Voyantis

Have you ever thought about why there is so much friction when it comes to reduction? It’s because of all the negative connotations!

Here are the top four churn-myths we busted in our latest blog post:

- There’s only one way to calculate churn. FALSE!
- Your churn rate can, and should be zero. FALSE!
- You can undo churn by bringing back lost customers. FALSE!
- Simple onboarding is key to churn reduction. FALSE!

Click through to read all about it in our latest post!

Mythbusters: Top 4 misconceptions surrounding churn rate The task of lowering churn rates comes with its own misconceptions. So let’s clear the air on those!

"Your best bet is to use Facebook, Google Analytics, and your own customer data to triangulate your metrics."

Couldn't agree more!

How to Know if Your Facebook Ads Will Work : Social Media Examiner Learn which metrics help you make smart decisions for Facebook ad campaigns that work.

You know that LTV-optimized predictive modeling presents a TON of benefits, but are you aware of the obstacles that can prevent your company from utilizing or building LTV models?

Well our amazing , Oren Cohen, went over these obstacles in an insightful podcast hosted by xGrowth, and we covered the highlights on our blog! Check it out!

Top three obstacles that hamper LTV-based decision-making The obstacles to building good LTV models may be preventing you from reaching optimal results! Here's what you need to avoid.