XiXi Creative
23/12/2021
5 ways you can refresh your brand in the year 2022! Get in touch with us today to see how we can help.
20/12/2021
It was a pleasure getting to know the founders of Afterglow Candles whilst working on their brand identity...
A modern logomark combined with an emboldened typeface ran throughout the website, providing a clear value expression. For the product, we went for black and white packaging with foiled elements – connoting a stripped back, affordable luxury, while emphasising sustainability through an upfront ‘less is more’ appearance. By choosing to subtly influence rather than anchor the brand to popular industry traits, we created better accessibility for all genders, ages and social groups.
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