Aether Studio

Another very important point when working with a brand that designers often leave out is the variation of a logo. Why do these matter you may wonder?
Well very often your logo will be applied in print, animation, and any other digital format and you may be facing more work afterwards.. Thinking ahead about the purpose for each logo variation saves you the trouble of client complaints and bad referrals. Whilst designing a logo thinking about where it will be applied, generate mockups and test what works the best! After all, practice makes perfect 👩🏻‍💻

We‘ve had an enormous pleasure working with on their brand identity while back and it is timeless, it is bold and both its variations will not go out of style.